/00Glossary

What is White-label?

Removing the platform's branding so a creator (or agency) can present the product as their own — common in agency tooling.

The longer answer.

White-label means removing the platform's branding from the customer-facing surface. White-labeled checkouts, emails, and storefronts present the creator's brand exclusively, with no 'Powered by Kavieo' or competitor equivalent. White-label is typically a higher-tier feature (Kavieo Studio plan unlocks it) and is essential for agencies operating under their own brand or for established creators with strong brand identity.

Defined by

Priyanshu Kumar — Founder of Kavieo

Part of the Kavieo Creator Economy Glossary, written from inside the platform. Cross-references to related terms below.

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